Monday, July 23, 2007

Revitalized Big East football taking aim at another big season

“Last August, the Big East and ABC/ESPN signed long-term deals for both football and men’s and women’s basketball. The football deal, worth a reported $36 million annually, doesn’t kick in until next fall.”

This is the first dollar figure published on last years deal.

Big East $36 million per year / 8 teams = $4.5 million
ACC $37.6 million / 12 teams = $3.13

ACC figure form:

Confirming an observation made by the BCF (Business of College Football) the salvation and money for this league is in Rutgers and the New York market.

“The school that’s driven the ratings surge is Rutgers, the state university of New Jersey that’s always been a marked underachiever in football. Last year, the Scarlet Knights captured the fascination of the country’s largest TV market for the first time ever.”

Brian Kelly from University of Cincinnati called the local media to task for being no shows at this years event. The local Cincinnati Enquirer did not send a reporter but did publish a story. Mr. Kelly’s complaint may have been a call for attention in a town dominated by pro teams and any college football attention directed towards Columbus.

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